Product information

Product Information Consulting

expertise

The new imperative of the digital experience

In a rapidly accelerating digital ecosystem with increasingly pressing traceability issues, mastery of the product lifecycle, industrialisation and commercial information, and digital assets (DAM) has become the cornerstone of a successful customer experience. Faced with the proliferation of channels and the explosion of data volumes, centralised, reliable and agile management is crucial to delivering a consistent and personalised brand narrative. The integration of Artificial Intelligence transforms these platforms into true drivers of innovation, enabling not only the automation of content creation, enrichment and distribution, but also the generation of valuable insights and increasingly relevant and fluid interactions.

Your strategic issues

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Our support

Product data analysis and strategy

We analyze your current situation and needs in order to develop a clear roadmap for managing your product information (PIM/PLM/MDM/DAM). This strategy is aligned with your business objectives and the digital experience you want to offer your customers.

Selection assistance and IT architecture

We help you select the technological solutions (PIM, DAM, MDM, PLM, AI solutions) best suited to your needs, designing a scalable product data architecture that is interoperable with your existing systems (ERP, CRM, e-commerce).

Digital management and integration

As an expert PIM/PLM/DAM partner, we manage your projects from start to finish, from design to production. We handle system integration, change management, and training for your teams. AI applied to product data accelerates your processes and maximizes the ROI of your digital investments.

Our convictions

Product data: key to the customer experience

Reliable, enriched product information (PIM/MDM) is the starting point for any successful digital experience. Well-managed PIM and DAM are essential for ensuring brand consistency across all channels (e-commerce, retail, B2B, marketplaces).

Speed, a key factor in competitiveness

In today’s digital world, the ability to reduce time to market is essential. Our solutions enable you to innovate quickly, launch new offerings, and stay ahead of your competitors.

AI, the driving force behind product innovation

Artificial Intelligence applied to PIM/DAM/MDM multiplies human capabilities, enabling intelligent automation, large-scale personalization, and a seamless, omnichannel customer experience.

Our offers

Share your strategic data (reference data, images, documents) with all your teams and partners in real time. Track your budgets, schedules, and environmental footprint, while meeting new regulatory transparency requirements.

The PIM centralizes your product data and guarantees a single source of truth for all your sales channels, while addressing marketing, supply chain, and regulatory compliance challenges.

By combining serialization, blockchain, and RFID, you ensure real-time traceability and reliable management of limited editions, strengthening consumer confidence and the perceived value of your products.

We help you implement effective data governance (roles, responsibilities, processes) to ensure the reliability and integrity of your strategic information throughout the digital customer journey.

We support you in setting up a single data repository, ensuring consistency, eliminating duplicates, and enabling better use by your systems (ERP, CRM, PIM).

By integrating this standard into your PIM/DAM/ERP/e-commerce architecture, you ensure smooth, reliable, and compliant distribution of product information.

Our DAM solution centralizes and distributes your rich media (images, videos, 3D, marketing documents), ensuring fast and compliant access for marketing, product, and e-commerce teams. With AI integrated into the DAM (auto-tagging, image recognition, multi-format optimization), your teams become more agile, reduce time to market, and improve the personalization of your communications across all channels, from your e-commerce site to social media.

Do you have a project ?

Let’s discuss your ambitions and see how our expertise can accelerate your transformation.

Do you have an expertise ?

We are always looking for passionate talent to join our teams and work on exciting projects.