{"id":835,"date":"2025-08-20T16:02:25","date_gmt":"2025-08-20T14:02:25","guid":{"rendered":"https:\/\/www.adoneconseil.fr\/?page_id=835"},"modified":"2026-01-16T15:56:34","modified_gmt":"2026-01-16T14:56:34","slug":"product-information-consulting","status":"publish","type":"page","link":"https:\/\/www.adoneconseil.fr\/en\/all-expertises\/product-information-consulting\/","title":{"rendered":"Product Information Consulting"},"content":{"rendered":"<div class=\"container-xxl\"><div class=\"row\"><div class=\"col-12 py-1 px-2\">\n<h2 class=\"wp-block-heading has-text-align-center\">The new imperative of the digital experience<\/h2>\n<\/div><\/div><\/div><div class=\"container-xxl\"><div class=\"row\"><div class=\"col-12 px-2\">\n\n<\/div><\/div><\/div><div class=\"container-xxl\"><div class=\"row\"><div class=\"col-12 py-1 px-2\"><div class=\"wp-block-paragraph\">\n<p class=\"has-text-align-center\">In a rapidly accelerating digital ecosystem with increasingly pressing traceability issues, mastery of the product lifecycle, industrialisation and commercial information, and digital assets (DAM) has become the cornerstone of a successful customer experience. Faced with the proliferation of channels and the explosion of data volumes, centralised, reliable and agile management is crucial to delivering a consistent and personalised brand narrative. The integration of Artificial Intelligence transforms these platforms into true drivers of innovation, enabling not only the automation of content creation, enrichment and distribution, but also the generation of valuable insights and increasingly relevant and fluid interactions.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"container-xxl\"><div class=\"row\"><div class=\"col-12 px-2\">\n\n<\/div><\/div><\/div><section class=\"block   block--textes-images\n  bg-white\n\" data-scroll>\n  <div class=\"container-xxl\">\n    <div class=\"row\">\n      <div class=\"col-12 p-1 px-md-3 px-xxl-1\">\n                                                                                <h2 class=\"field-hn px-1 mb-1\">\n                  <span class=\"field-subtitle\">Your<\/span>\n                  <span class=\"field-title\">strategic issues<\/span>\n            <\/h2>\n                  \n         \n<div class=\"row mt-6 mt-md-8\">\n\n  <div class=\"content-wrapper col-12 col-md-6 \">\n    <div class=\"content\">\n      <div class=\"splide main-carousel\">\n        <div class=\"splide__track\">\n          <ul class=\"splide__list\">\n                          <li class=\"splide__slide\">\n                <div class=\" px-3 px-md-5 px-md-6 pt-3 pt-md-5 pb-3 \">\n                    \n                      <div class=\"field-text\"><h3><strong>Ensuring transparency and regulatory compliance:<\/strong><\/h3>\n<p>How can traceability be guaranteed in light of new European standards (Digital Product Passport, CSRD, ESG)? Rigorous product lifecycle management (PLM) is now essential for maintaining customer confidence and anticipating legal changes.<\/p>\n<h3><b>Gain flexibility and operational efficiency:<\/b><\/h3>\n<p>How can you quickly adapt to market changes and new consumer expectations? We help you build a modern PLM\/PIM\/DAM system that can integrate the latest AI innovations and reduce your time to market.<\/p>\n<h3><strong>Make data-driven decisions:<\/strong><\/h3>\n<p>How can you leverage your product data to boost sales? By organizing and unifying your product and visual information through a centralized PIM\/MDM, we make your data usable by AI, enabling better behavioral analysis and optimization of each step of the omnichannel customer journey.<\/p>\n<h3>Optimize your internal operations:<\/h3>\n<p>How can you make your teams more efficient? Thanks to AI-powered PIM\/DAM automation, we eliminate repetitive tasks (enrichment, validation, content distribution). This allows your marketing, data, and product teams to focus on innovation and creativity.<\/p>\n<\/div>\n                                  \n                <\/div>\n              <\/li>\n                      <\/ul>\n        <\/div>\n      <\/div>\n      <div class=\"splide-pagination-custom d-none pb-3 justify-content-center align-items-center\">\n        <button type=\"button\" class=\"btn btn-link text-decoration-none p-1 text-red custom-prev-arrow\"> &lt; <\/button>\n        \n        <div class=\"pagination-numbers\">\n          <span class=\"current-index\">01<\/span> \/ <span class=\"total-slides\">01<\/span>\n        <\/div>\n\n        <button type=\"button\" class=\"btn btn-link text-decoration-none p-1 text-red custom-next-arrow\"> &gt; <\/button>\n      <\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"col-12 col-md-5\">\n    <div class=\"row d-flex justify-content-center align-items-start\">\n      <div class=\"splide thumbnail-carousel\">\n        <div class=\"splide__track\">\n          <ul class=\"splide__list\">\n                          <li class=\"splide__slide\">\n                \t\t\t\t\t\t\t\t\n\n  <div class=\"field-image \">\n    <figure class=\"field-image--figure h-100 m-0\">\n      <img decoding=\"async\" src=\"https:\/\/www.adoneconseil.fr\/en\/wp-content\/uploads\/sites\/2\/2025\/08\/1d727c262811877553676a44fbd7205683451e1e.jpg\" \n        class=\"img-fluid field-image--img\"\n         alt=\"Image d'illustration\"         title=\"1d727c262811877553676a44fbd7205683451e1e\"         width=\"1024\"         height=\"683\"         srcset=\"\"\t\t\n         sizes=\"(max-width: 1024px) 100vw, 1024px\"      \/>\n        <\/figure>\n      <\/div>\n              <\/li>\n                      <\/ul>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n<div class=\"container-xxl\"><div class=\"row\"><div class=\"col-12 px-2\">\n\n<\/div><\/div><\/div><section class=\"block   block--colonnes\n\n      bg-cover\n    bg-position-x-center\n    bg-position-y-center\n  \"   data-scroll\n\n      style=\"background-image: url('https:\/\/www.adoneconseil.fr\/en\/wp-content\/uploads\/sites\/2\/2026\/01\/Header-actualites-86.png'); --title-color: #fff;\"\n  \n>\n  <div class=\"container-xxl\">\n    <div class=\"row\">\n      <div class=\"col-12 p-1 px-md-3 px-xxl-1\">\n                                                      <h2 class=\"field-hn px-1 mb-1\">\n                  <span class=\"field-subtitle\">Our<\/span>\n                  <span class=\"field-title\">support<\/span>\n            <\/h2>\n                  \n         \n  <div class=\"row mt-3 justify-content-center\">\n                  \n            <div class=\"col-12 col-md-6 col-lg-4 mb-4\">\n          <div class=\"bg-white-alpha-80 shadow p-3 px-md-5 pt-md-5 pb-md-3 h-100\">\n                            <h3 class=\"field-title text-center text-red fw-bold fz-20 mb-3\">Product data analysis and strategy<\/h3>\n  \n                <div class=\"field-text\"><p>We analyze your current situation and needs in order to develop a clear roadmap for managing your product information (PIM\/PLM\/MDM\/DAM). This strategy is aligned with your business objectives and the digital experience you want to offer your customers.<\/p>\n<\/div>\n          <\/div>\n          \n        <\/div>\n            <div class=\"col-12 col-md-6 col-lg-4 mb-4\">\n          <div class=\"bg-white-alpha-80 shadow p-3 px-md-5 pt-md-5 pb-md-3 h-100\">\n                            <h3 class=\"field-title text-center text-red fw-bold fz-20 mb-3\">Selection assistance and IT architecture<\/h3>\n  \n                <div class=\"field-text\"><p>We help you select the technological solutions (PIM, DAM, MDM, PLM, AI solutions) best suited to your needs, designing a scalable product data architecture that is interoperable with your existing systems (ERP, CRM, e-commerce).<\/p>\n<\/div>\n          <\/div>\n          \n        <\/div>\n            <div class=\"col-12 col-md-6 col-lg-4 mb-4\">\n          <div class=\"bg-white-alpha-80 shadow p-3 px-md-5 pt-md-5 pb-md-3 h-100\">\n                            <h3 class=\"field-title text-center text-red fw-bold fz-20 mb-3\">Digital management and integration<\/h3>\n  \n                <div class=\"field-text\"><p>As an expert PIM\/PLM\/DAM partner, we manage your projects from start to finish, from design to production. We handle system integration, change management, and training for your teams. AI applied to product data accelerates your processes and maximizes the ROI of your digital investments.<\/p>\n<\/div>\n          <\/div>\n          \n        <\/div>\n      \n    \n  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n<div class=\"container-xxl\"><div class=\"row\"><div class=\"col-12 px-2\">\n\n<\/div><\/div><\/div><section class=\"block   block--colonnes\n\n  \"   data-scroll\n\n  \n>\n  <div class=\"container-xxl\">\n    <div class=\"row\">\n      <div class=\"col-12 p-1 px-md-3 px-xxl-1\">\n                                                      <h2 class=\"field-hn px-1 mb-1\">\n                  <span class=\"field-subtitle\">Our<\/span>\n                  <span class=\"field-title\">convictions<\/span>\n            <\/h2>\n                  \n         \n  <div class=\"row mt-3 justify-content-center\">\n                  \n            <div class=\"col-12 col-md-6 col-lg-4 mb-4\">\n          <div class=\"bg-white-alpha-80 shadow p-3 px-md-5 pt-md-5 pb-md-3 h-100\">\n                            <h3 class=\"field-title text-center text-red fw-bold fz-20 mb-3\">Product data: key to the customer experience<\/h3>\n  \n                <div class=\"field-text\"><p>Reliable, enriched product information (PIM\/MDM) is the starting point for any successful digital experience. Well-managed PIM and DAM are essential for ensuring brand consistency across all channels (e-commerce, retail, B2B, marketplaces).<\/p>\n<\/div>\n          <\/div>\n          \n        <\/div>\n            <div class=\"col-12 col-md-6 col-lg-4 mb-4\">\n          <div class=\"bg-white-alpha-80 shadow p-3 px-md-5 pt-md-5 pb-md-3 h-100\">\n                            <h3 class=\"field-title text-center text-red fw-bold fz-20 mb-3\">Speed, a key factor in competitiveness<\/h3>\n  \n                <div class=\"field-text\"><p>In today&#8217;s digital world, the ability to reduce time to market is essential. Our solutions enable you to innovate quickly, launch new offerings, and stay ahead of your competitors.<\/p>\n<\/div>\n          <\/div>\n          \n        <\/div>\n            <div class=\"col-12 col-md-6 col-lg-4 mb-4\">\n          <div class=\"bg-white-alpha-80 shadow p-3 px-md-5 pt-md-5 pb-md-3 h-100\">\n                            <h3 class=\"field-title text-center text-red fw-bold fz-20 mb-3\">AI, the driving force behind product innovation<\/h3>\n  \n                <div class=\"field-text\"><p>Artificial Intelligence applied to PIM\/DAM\/MDM multiplies human capabilities, enabling intelligent automation, large-scale personalization, and a seamless, omnichannel customer experience.<\/p>\n<\/div>\n          <\/div>\n          \n        <\/div>\n      \n    \n  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n<div class=\"container-xxl\"><div class=\"row\"><div class=\"col-12 px-2\">\n\n<\/div><\/div><\/div><div class=\"container-xxl\"><div class=\"row\"><div class=\"col-12 px-2\">\n\n<\/div><\/div><\/div><section class=\"block   block--contact\n\" data-scroll>\n  <div class=\"container-xxl\">\n    <div class=\"row\">\n      <div class=\"col-12 p-1 px-md-3 px-xxl-1\">\n        \n         \n\n  \n      <div class=\"row justify-content-center py-1\">\n                  <div class=\"col-12 col-sm-12 col-md-6 py-2 px-3\">\n\n                <h2 class=\"field-title text-center\">Do you have a project ? <\/h2>\n\n                <div class=\"field-text text-center\"><p>Let&#8217;s discuss your ambitions and see how our expertise can accelerate your transformation.<\/p>\n<\/div>\n\n\n\n            \t<div class=\"field-link text-center\">\n\t\t<a \n\t\t\thref=\"\/en\/contact-us\/\"\t\n\t\t\ttarget=\"\" \n\t\t\t class=\"btn btn-black\" \t\t\t\t\t\t\t title=\"Contact an expert\" \t\t\t\t\t\t\t\t\t data-name=\"contact_bandeau_cta\" \t\t>Contact an expert<\/a>\n\t<\/div>\n \n\n          <\/div>\n                  <div class=\"col-12 col-sm-12 col-md-6 py-2 px-3\">\n\n                <h2 class=\"field-title text-center\">Do you have an expertise ?<\/h2>\n\n                <div class=\"field-text text-center\"><p>We are always looking for passionate talent to join our teams and work on exciting projects.<\/p>\n<\/div>\n\n\n\n            \t<div class=\"field-link text-center\">\n\t\t<a \n\t\t\thref=\"\/en\/job\/\"\t\n\t\t\ttarget=\"\" \n\t\t\t class=\"btn btn-danger\" \t\t\t\t\t\t\t title=\"Join our teams\" \t\t\t\t\t\t\t\t\t\t\t>Join our teams<\/a>\n\t<\/div>\n \n\n          <\/div>\n              <\/div>\n\n\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>The new imperative of the digital experience In a rapidly accelerating digital ecosystem with increasingly pressing traceability issues, mastery of the product lifecycle, industrialisation and commercial information, and digital assets (DAM) has become the cornerstone of a successful customer experience. Faced with the proliferation of channels and the explosion of data volumes, centralised, reliable and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":699,"parent":219,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-835","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Product Information Consulting - Adone Conseil<\/title>\n<meta name=\"description\" content=\"Structuring product information, PIM, PLM, DAM and AI to improve traceability, accelerate time-to-market and deliver a consistent omnichannel customer experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adoneconseil.fr\/en\/all-expertises\/product-information-consulting\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product Information Consulting - 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